{"id":119,"date":"2023-03-22T22:28:46","date_gmt":"2023-03-22T22:28:46","guid":{"rendered":"https:\/\/dimaprom.be\/?page_id=119"},"modified":"2024-05-06T09:14:03","modified_gmt":"2024-05-06T09:14:03","slug":"website-niet-betalende-kanalen","status":"publish","type":"page","link":"https:\/\/dimaprom.be\/en\/website-niet-betalende-kanalen","title":{"rendered":"Online Marketing | Website & Non-Paying Channels"},"content":{"rendered":"

Online Marketing<\/h1>\n\n\n\n

Website & Non-Paying Channels<\/h2>\n\n\n\n

Discover how we can help you with your website & non-paying channels<\/p>\n\n\n\n

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Website<\/strong><\/h2>\n\n\n\n

We help you determine the right platform for your website and relieve you of the burden of finding the right partner, setting up your website and managing and maintaining it. The importance and impact of the right platform platform strategy<\/a> or technology cannot be underestimated. However, we are not website developers, but we can suggest partners or help you with your search.<\/p>\n<\/div><\/div>\n\n\n\n

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Non-paying channels<\/h2>\n\n\n\n

We help you set up and optimize your non-paying digital marketing projects. For this we focus on Branding & Direct Traffic, Search Engine Optimization (SEO), Increasing Conversion & Sales Figures, Social Media and Email Marketing.<\/p>\n<\/div><\/div>\n\n\n\n

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Branding & Direct Traffic<\/strong><\/h3>\n\n\n\n
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One of the most important assets for your business results and digital success is your brand awareness and direct traffic<\/strong> that is generated by this.<\/p>\n\n\n\n

Your brand name is promoted by, among other things, word of mouth advertising<\/strong> and the wow factor<\/strong> that lives with your customers or users of your services. After all, nothing convinces customers and buyers more than an unsolicited recommendation from a friend, family, acquaintance or stranger by a customer who keeps bragging about how good your offer is. This so-called ambassadors of your brand <\/strong>are therefore invaluable. After all, studies show that 90% is more likely to buy a recommended brand, even if that recommendation comes from a stranger.<\/p>\n\n\n\n

But it takes a lot of time to grow your brand, build a good image, communicate your brand's core values and build a meaningful relationship with your customers. offer unique and valuable<\/strong> it requires impeccable customer service and you need to provide a seamless and memorable user experience. Only then can you emotional value, trust and loyalty<\/strong> generate between you and your customer.<\/p>\n\n\n\n

If you are actively working on this two-way communication and you can meet or exceed your customer's expectations, it may be useful to start advertising and, among other things, branding campaigns<\/strong> to deploy. Branding can be done both offline (magazines, newspapers, outdoor, radio, TV, etc.) and online (display, video, programmatic, digital out of home, etc.). The focus here is on the increasing the visibility of your brand name<\/strong> with the aim of making it grow. More about this in the sections on advertising. <\/p>\n\n\n\n

Both efforts mentioned above \u2013 growing your brand name organically and using branding campaigns<\/strong> will increase the so-called direct traffic to your website.<\/p>\n<\/div>\n\n\n\n

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SEO: Search Engine Optimization<\/strong><\/h3>\n\n\n\n
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Does your site have a clear and effective structure<\/strong> that search engines index well and on which users convert well? <\/p>\n\n\n\n

Is your website up technical<\/strong> flat search engine friendly built to optimally highlight the value of your content? How is the site found by visitors (or should it be found), what is searched for, and how can Google read and assess the site? <\/p>\n\n\n\n

How should visitors actually use the site and what type of content<\/strong> Would they ideally consult? <\/p>\n\n\n\n

Do you know how link network<\/strong> of your site and are you actively working to optimize it?<\/p>\n\n\n\n

Search engine optimization or SEO is on the one hand crucial for your long-term results<\/strong> because together with your direct traffic the largest non-paying traction channel<\/strong> is. <\/p>\n\n\n\n

On the other hand, SEO is quite extensive and includes many points of attention, where not all optimizations have an equally large impact. We are therefore happy to help you to right choices<\/strong> to ensure that you continue to focus on the optimizations with the greatest impact in relation to the level of difficulty and time investment.<\/p>\n<\/div>\n<\/div>\n\n\n\n

Referral Traffic & Links<\/strong><\/h4>\n\n\n\n
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Referral traffic<\/strong> has a lot of value because your website was recommended on a relevant third party website. Usually an outgoing link to your site<\/strong><\/strong> provided <\/strong>based on relevance to a sector, niche, profession, etc.<\/p>\n\n\n\n

Because the user is familiar with the source site, it is often high value visitors<\/strong> with great interest in your offer, even though they did not know your brand name yet. The conversion ratio is therefore often high.<\/p>\n\n\n\n

Via left <\/strong>can we handle this type of traffic <\/strong>to proceed stimulate<\/strong>. Links are one of the most important factors for search engine optimization (SEO)<\/strong>), but also the most difficult to optimize.<\/p>\n\n\n\n

Links (both from other websites and from your own site) create a direct correlation between the quality\/quantity of links to your site and how much search traffic your site receives. We distinguish 4 important components:<\/p>\n\n\n\n